Best practices, tutorials, tips and tricks to maximize your email marketing results.
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Kit is priced per subscriber with unlimited sending, so the only number that decides this comparison is send frequency. Daily senders win on Kit. Monthly senders are subsidising everyone else.
Drip bills per contact with unlimited sends, so the cost is the contact count, not the volume. The split stack keeps Drip flows for buyers and moves broadcasts to your own SMTP.
MailerSend is the cheaper newcomer from the MailerLite team. SendGrid is the incumbent with more features and a worse suspension record. Here is where each one actually wins.
AWeber has been running since 1998 and its deliverability comes from curation: strict import rules and human review. That is a gift with a clean list and a wall with a five-year-old one.
GetResponse sells an all-in-one bundle plus a rented dedicated IP on higher plans. A dedicated SMTP server sells you the IP outright. Here is where each one wins.
Zoho Campaigns is priced as part of the Zoho suite, not as a sending product. The real decision is whether you stay inside the suite or keep Zoho CRM and send through your own SMTP.
100,000 emails a day is 3 million a month, the volume where per-email pricing starts to hurt and you need 3 to 4 warmed IPs. Here is every route priced and scored.
Most shared SMTP relays either ban affiliate content in writing or review it case by case, because affiliate links share domains and IP space with known spam. Here is the written policy for 8 providers, how each one enforces it, and what the routes that do permit affiliate sending cost at 100K and 500K a month.
Mailbox sending looks cheap until you count 16 seats for 10,000 emails. Here is the real cost of cold email at 10K, 50K and 200K a month across Workspace, Microsoft 365, Amazon SES and a dedicated server, priced per 1,000 sends and per positive reply.
